515
Total Buses
600
Bus Stops
2,50,000
People Travel
10min
Minimum time at bus
Why Atal Radio?
90 Million Traveller a Year Commute in iBus
To empower, educate and entertain the Citizen of Indore. Mission and Goal of the ATAL Radio to encourage improved communication, inclusiveness, and access to diverse ideas in today’s world through digital medium, which will play in iBus and Bus stops.
Benefits With Atal Radio
Indore City Bus Radio mission to empower people by broadcasting the important updates and awareness about the campaigns run by the IMC on multiple causes and benefits provided by the State and also Encourage Citizien to actively participate in the campaigns.
Indore City Bus Radio is powered by PodPitara and using State-of-the-art technology.
- Pro-People
- Engaging
- Empowering
- Inclusion
- Equality
- Transparency
Indore City Own Radio
- A perfect medium for IEC Activity
- Part of comprehensive strategy
- Platform for Citizens
- Tremendous reach
- Selective Targetting
- It's On-demand - Anywhere, anytime medium
- Measurable
Frequently Asked Questions
ATAL Radio is India's first municipal initiative, pioneered by Indore Municipal Corporation, offering Internet radio services. It disseminates informative and influential content on public spaces and city buses, empowering citizens with innovative communication channels.
ATAL Radio is operational in Indore, India. It's the first city in the country to introduce Internet radio services in public spaces and on city buses, initiated by the Indore Municipal Corporation.
ATAL Radio serves as an effective tool for disseminating information, fostering community engagement, and promoting civic awareness. Its innovative approach via Internet radio facilitates easy access to diverse content, empowering citizens and enhancing public communication channels.
On ATAL Radio, you can listen to a variety of content, including informative ads, awareness campaigns, sponsored shows, infotainment segments like Mayor Samvad & Schemes, health talks, and entertainment such as music, talk shows, and local stories.
ATAL Radio operates on PodPitara, providing an on-demand radio service accessible via any browser. It offers hassle-free recording, broadcasting, and scheduling of audio messages, catering to universities, corporations, and communities with customized solutions.
ATAL Radio can be accessed through various platforms, such as the IMC website, the Indore 311 portal, and the Indore 311 Android app, which has over 500,000 downloads. Additionally, it can be listened to at 600 bus stops and on 515 iBuses, reaching 250,000 daily listeners.
ATAL Radio benefits include informative updates, public engagement, targeted messaging, accessibility, measurable impact, revenue generation, and an enhanced public transport experience, offering citizens comprehensive communication and entertainment solutions.
